UK based electronics manufacturer, MRG Systems, has positioned itself to be an important part of the explosion in the global sports betting industry. The company has restructured its management team so that increased focus can be given to important areas of growth, viz. investment in next generation hardware and development of software. The company will also be providing its sales and support arms with additional resources. MRG will also be launching a new website that reflects the changes that are taking place within it. There will also be a big marketing push that makes use of social media.
The MRG Systems product portfolio is also expected to change, in keeping with the immense advancements in technology that have taken place over the years. The company indeed has built its name providing customised digital display equipment and touchscreens for companies belonging to a wide range of industries including finance, broadcasting and betting. The company has also undertaken immensely large projects to provide digital signage systems to various governmental bodies in addition to leading organisations in the health and education sectors.
While demand for MRG System’s digital products continues to exist, the company’s software products are increasing in popularity and they have many takers from the gambling industry. In fact, major players such as Paddy Power and Coral are among the customers of MRG Systems. Interestingly, MRG Systems has had a very long association with leading bookmakers in the United Kingdom going back almost 3 decades. As a matter of fact, William Hill was one of the first customers for the company and it used its BAGS system for more than a decade. The New Zealand Racing Board is also a very important international client of the company.
The waves of mergers and acquisition that have beset the bookmaking industry had battered MRG as well, but the industry is now busy consolidating itself. This means that there are plenty of opportunities to do business here. In fact, the gambling business’ rapid upward path is good news for this company. There were rumours last year that the company was up for sale. However, it is now clear that the majority shareholder, Panther Securities, is eager to be in business with immense potential for growth.
MRG Systems is looking to enter the lucrative online gambling business because this is the area where the maximum growth is expected to take place. While traditional bookmaking shops still attract customers, it is the internet based ones that will do the maximum business as new markets open all over the world due to changed regulations. The change in the industry is also being driven by technological advances in hardware.
This is an exciting time to be part of the gambling industry since there are many new challenges and opportunities. MRG Systems aims to provide customers with high tech products and timely support, in addition to excellent value for money. The company also intends to stay ahead of technological developments, both in hardware and software, so as to remain competitive.